TILE MAKING BUSINESS PLAN

I. Executive Summary

Company Description

The company name reflects American-made craftsmanship and a design-forward origin rooted in a major U.S. design hub. We operate in the building materials sector as a U.S.-based manufacturer of premium artisan tile, launching operations in 2026. Our core products are high-quality tiles for floors, walls, and specialty applications produced on-site using advanced industrial kilns and presses. One-liner: American-made artisan tile produced in a strategic design hub.

We sell factory-direct to interior designers, architects, and homeowners across the United States, offering custom design capabilities, distinctive aesthetics, and durable finishes that fill a gap in the luxury market. Short-term goals are to begin production in 2026 and establish direct-sales channels to design professionals; long-term goals are to scale national distribution while preserving custom, high-quality manufacturing. One-liner: Factory-direct luxury tile focused on custom design and durable quality for the U.S. luxury market.

Problem

Homeowners, designers, and builders face a fragmented market of mass-produced tiles that lack character and a shortage of accessible, high-quality American-made options. The result: project timelines slip, budgets rise, design intent gets compromised, and professionals must coordinate multiple vendors for floors, walls, and specialty mosaics.

One-liner: The market lacks a single-source, American-made tile solution that pairs artisan character with durable performance and reliable mid-market lead times.

Solution

The market lacks American-made tile that pairs aesthetic character with industrial reliability; long lead times and high costs block designers and builders. Our domestic manufacturing facility produces premium tiles—standard lines, mosaics, artisan accents, and custom orders—that deliver factory-direct quality with shorter lead times.

Factory-direct production reduces cost and lead time while offering standard, specialty, and bespoke options, giving designers, contractors, and homeowners access to durable floor and wall tiles, decorative mosaics, artisan accents, and color-matched custom work for mid-to-high-range projects.

Mission Statement

We elevate American surface design by producing artisan-quality tiles that combine traditional craftsmanship with modern manufacturing efficiency. We commit to using domestic materials, sustainable processes, and innovative glaze chemistry to deliver durable, beautiful products and factory-direct customization for design professionals.

Key Success Factors

Critical capabilities that will drive the business to its February 2027 breakeven target.

• Disciplined operational management achieving the February 2027 breakeven point.
• Domestic supply chain delivering faster lead times and tighter quality control than international competitors.
• Experienced core management led by a CEO and Lead Tile Designer ensuring business and creative excellence.
• $590,000 machinery investment providing the scale required for high-margin production.
• Dual revenue channels via a robust trade program and e-commerce across B2B and DTC segments.

Financial Summary

Brief financial snapshot: the plan scales production from 6,100 units in 2026 to 32,000 units in 2030 with improving profitability and a targeted capital payback in under three years.

Financial requirements: maintain a minimum cash reserve of $653,000 (minimum cash month Jan-27); expected return: IRR 6% with a 32-month payback and ROE 7.36%.

Overall outlook: profitable by year two, reaching positive EBITDA of $3,515,000 in year five.

Funding Requirements

We seek seed capital to fund equipment, the Asheville facility buildout, and operations through a pre-revenue period ending at breakeven in February 2027.

Financial snapshot: Year‑1 EBITDA loss of $69,000 growing to year‑5 EBITDA profit of $3,515,000; production scaling from 6,100 units in 2026 to 32,000 units in 2030; 32‑month payback and 6% IRR; tiered pricing from $100 (wall tiles) to $550 (custom by 2030); minimum cash reserve $653,000 and projected ROE 7.36%.

One-liner: Total seed funding required is $1,994,333 to reach breakeven in February 2027.