Wholesale Business Business
Model Canvas

Download the wholesale business model canvas template in Word and Excel, open it, and start editing now-no setup, no plugins, no fuss. You can plug in your numbers, map your wholesale strategy, and draft a distribution business plan in under an hour.

downloadable wholesale template for starting a distribution business

open in Microsoft Word and Excel instantly

ready-to-edit fields and labels pre-mapped

clear prompts to finish in one working session

Every block is editable-rename segments, swap channels, and tailor costs to your bulk pricing model. Use the wholesale business model canvas template in Word and Excel to set terms, tiers, and how to create a wholesale pricing model for B2B sales.

editable wholesale business canvas template for manufacturers and wholesalers

plug in SKU mix, MOQs, and payment terms

customize tiers, margins, and freight policies

clone tabs for multi-market scenarios

The layout separates all 9 blocks clearly, so you can map value, channels, and costs without hunting for fields. It reads left-to-right like a real workflow-customer, offer, route-to-market, money in, money out.

clean sections for each BMC block

linked notes for definitions in plain English

pre-filled examples to guide edits

one-liner summaries per block

Here's the quick math: revenue is bulk product sales plus premium shipping; costs are COGS, warehousing, tech, sales, and payroll. Use the best wholesale pricing calculator template Excel for margin planning and to test volume-based pricing tiers.

model bulk pricing model by category and tier

track COGS, freight-in, and pick-pack by order

test expedited fees and credit terms impact

break-even by gross margin per order

Segment by independent retailers, e-commerce store owners, service businesses with retail, and small regional chains. This improves offers, reorder cadence, and B2B sales pitch targeting for higher LTV and lower CAC.

tag segments with reorder frequency and AOV

map drop-ship vs bulk pallet needs

set segment-specific pricing and MOQs

align channels to each buyer journey

List manufacturers, 3PLs, payment partners, and platform vendors; then link each to KPIs, SLAs, and risk owners. This makes supplier management real, not vague, and ties inventory flow to service levels.

map supplier terms, exclusivity, and lead times

assign 3PL SLAs for pick, pack, ship

document B2B credit lines and limits

catalog tech stack for CRM and analytics

Get a single-page wholesale template that shows segments, value, channels, and the P&L spine at a glance. It's your handout for quick exec reviews and banker or investor meetings.

fast snapshot for weekly ops reviews

easy compare of pricing tiers and margins

highlight top risks and mitigations

print-friendly or share via PDF

Skip formatting and jump straight to decisions-what to sell, to whom, at what margin, with which partners. The step-by-step wholesale business plan template for bulk suppliers keeps you moving.

pre-written wholesale business plan template for distributors

guided prompts to validate unit economics

ready formulas to size working capital

templates for reorder points and turns

The design is clean and investor-ready, so you can pitch the wholesale strategy with numbers, not noise. Drop in metrics and export to slides without rework.

clear headings and concise callouts

KPI blocks for fill rate and lead time

margin ladders that fit one slide

executive summary with next-quarter goals