Gas Station
BCG Matrix

Get the BCG Matrix template immediately after purchase as a downloadable file so you can start analysis the same day-no installs, no waiting. Ready to use right away.

Immediate file access after purchase

Works offline with common software

Start strategic review within hours

No account or subscription needed

The template is fully editable so you can adapt market growth axes, relative share metrics, and quadrant labels to any fuel retailer model or product mix. Tailor every field to your operation.

Edit labels and quadrant thresholds

Adjust market growth inputs easily

Customize product names and categories

Apply store-specific margin assumptions

This template includes a professionally formatted matrix with quadrant logic, sample placements, and guidance notes so you don't build from scratch. Saves setup time and prevents classification errors.

Quadrants pre-configured and labeled

Sample entries guide real placements

Built-in guidance notes included

Consistent layout for board decks

The layout and instructions are beginner-friendly-no advanced Excel skills or consulting background necessary-so store managers and analysts can use it confidently. Simple inputs, clear output.

Step-by-step usage notes included

No formulas to build manually

Clear fields for growth and share

Ideal for managers and analysts

Use the matrix to pinpoint high-margin items like premium fuel grades or made-to-order coffee and spot underperformers for removal or promotion. This drives better stock and pricing choices.

Spot high-margin fuel grades quickly

Highlight low-sales store items

Prioritize investment by quadrant

Inform pricing and promotion moves

The clean quadrant graphics show each product or service's market growth and relative share, making positions obvious to teams and investors. Visual clarity speeds decisions.

Clean quadrants for instant clarity

Color-coded placement for emphasis

Visual notes for strategic actions

Exportable charts for decks

Formatted for executive and investor use, the template delivers a polished slide- and document-ready matrix so you present credible strategy without extra design work. Looks boardroom-ready.

Slide-ready and print-ready formats

Consistent typography and spacing

Includes exportable high-res graphics

Polished layout for investor decks

The template links quadrant placement to recommended actions-invest, defend, harvest, or divest-so you move from analysis to decisions fast. Actionable insights, not just charts.

Action prompts per quadrant included

Shows where to reallocate spend

Supports multi-year prioritization

Aligns tactics with portfolio goals

Buy once and keep lifetime rights to use the template across stores and teams-no recurring fees and no renewals-so you get ongoing strategic value from a single purchase. One payment, ongoing use.

Single payment, lifelong usage rights

Use across multiple locations freely

Free minor template updates included

No subscription or hidden fees