TV Advertising Agency Porter's
Five Forces Analysis

Instant download and fully editable content lets you tailor scenarios by market, region, or client campaign in minutes; swap sections, reword supplier or buyer examples, and export for client decks-it's defintely plug-and-play for rapid use.

Immediate download, ready to edit

Custom headings and scenario fields

Replace examples with client specifics

Exportable to PPT and PDF

The template breaks down all five forces with TV-ad examples: industry rivalry (rate cards, creative differentiation), buyer power (advertiser budget sensitivity), supplier power (networks and production crews), threat of entrants (low-cost CTV tools), and substitutes (digital/social video), giving you force-by-force action points.

Rivalry: rate cards and CPM pressure

Buyers: local SMB budget limits

Suppliers: networks and production crews

Substitutes: streaming and social video

Content is written for television and CTV markets, with realistic levers like media-buy commission structures, production cost drivers, and measurement constraints-so your analysis matches buyer conversations and procurement realities.

CTV targeting versus broad broadcast

Production cost drivers highlighted

Measurement and attribution limitations noted

Local market versus national dynamics

Clean Word layout and an Excel dashboard provide professional, client-ready pages and visual force ratings; sections are arranged for quick reading, audit trails, and slide-ready copy for pitch decks or proposal attachments.

Slide-ready paragraphs and headings

Visual ratings for each force

Printable one-page executive summary

Consistent fonts and reusable sections

This template is formatted for investor decks and business plans with concise findings, risk points, and strategic recommendations that show you understand market structure and ROI levers-use the one-page forces summary directly in pitches.

One-page forces summary for decks

Risk and mitigation bullets included

Clear implications for revenue models

Use in pitch or plan appendices

The Excel file includes editable charts, color-coded pressure ratings, and a simple scoring sheet that works in Microsoft Excel and Google Sheets for team collaboration and quick scenario modeling across devices.

Editable scoring matrix and charts

Works in Excel and Sheets

Live collaboration in Google Sheets

Easy copy-paste into presentations

Pre-written analysis saves hours of research and writing by providing industry-specific language, ready recommendations, and editable examples-so you focus on client strategy or classroom discussion instead of drafting from scratch.

Save hours on research and writing

Ready recommendations and talking points

Plug-and-play client-ready copy

Fast customization for each client

Designed for consultants and analysts, the template is reusable across client engagements with clear assumptions, adjustable intensity scores, and client-ready slides to speed up audits and proposal responses.

Reusable across multiple client projects

Adjustable assumptions and scores

Client-ready summaries and slides

Fast proposal insertions

Suitable for case studies and classroom use, the template teaches Porter's framework with TV-ad examples, scorecard practice, and discussion prompts for MBA or undergraduate assignments.

Case-study friendly with examples

Scorecard practice for students

Discussion prompts included

Fits MBA and undergrad projects