Personal Training
Marketing Mix

This 4P's template breaks down Product, Price, Place, and Promotion specifically for a personal training business, so you can map service features to client needs and design coherent go-to-market tactics that hit measurable goals.

Product, Price, Place, Promotion breakdown

Actionable tactic examples per P

Aligns offers to client goals

Includes client touchpoint map

The Excel file is fully editable with formulas, drop-downs, and tables so you can change package tiers, run pricing scenarios, and update revenue projections without any design or coding skills.

Fully editable cells and formulas

Change package prices instantly

Swap service names and tiers

Import client or sales data

The template is pre-written for a personal training studio: it includes session descriptions, nutrition coaching copy, retail product blurbs, and corporate-wellness pack examples so your messaging is client-ready and on point.

Pre-filled trainer session examples

Nutrition coaching messaging included

Retail product copy ready-to-use

Local corporate package examples

Get the Word and Excel files immediately after purchase, open them in Microsoft Office or compatible apps, and start customizing your marketing mix right away-no subscriptions, no waiting.

Download after purchase immediately

No subscriptions or hidden fees

Works offline in Excel and Word

Includes quick start instructions

The layouts are clean and presentation-ready with consistent typography, tables, and charts so your marketing strategy looks polished for clients, partners, or internal reviews.

Presentation-ready charts and tables

Consistent fonts and color palette

Printable client-facing summary sheets

Slide-ready export guidance included

This section helps you define core service features, client benefits, positioning, and differentiators for your training packages so offerings match customer goals and stand out locally.

Define training program tiers quickly

Map client benefits to outcomes

Position for busy professionals

Highlight private training advantages

Use built-in pricing worksheets to model tiered packages, single-session pricing, add-on services, and retail margins so you can set competitive rates that meet profitability targets.

Tiered package pricing examples included

Margin calculator for each package

Competitor price benchmark sheet

Add-on revenue scenarios included

The workbook is pre-filled with prompts, examples, and formulas so you can complete a full marketing mix in hours instead of days-even if you're not a marketer.

Pre-written copy defintely saves hours

Editable prompts guide your inputs

Plug-and-play marketing calendar template

Built for non-marketers and owners

Slides and exportable summaries are formatted to present revenue mix, customer segments, pricing logic, and growth assumptions clearly for investors, partners, or corporate clients.

Executive summary slide ready

Revenue mix and growth slides

ROI examples for corporate clients

Clear ask and next steps framing